The Value of Cleaner Air

29th April 2021

Finding solutions to air pollution is not just a moral imperative; it can also open up exciting growth markets

The emerging business models that are helping to tackle air pollution

Air pollution is the single biggest environmental cause of human disease and death, and a major driver of climate change. Yet over 90% of the world’s population still breathe air with pollution levels that exceed WHO guidelines.

Tackling this important challenge is not just a moral imperative. By finding new solutions that address this unmet need at scale, businesses can also open up exciting growth markets.

In ‘The Value of Cleaner Air’, we examine the scale of the challenge – and the opportunity for the emerging business models that are helping to address it.

This is the first in our new series ‘Investing in the Future’, which will focus on the role business and investment can play in achieving the Sustainable Development Goals.

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